Revolut x Grace Beverley – Everyday Spending

Finding an authentic voice when producing influencer content is vital to ensure the messaging is authentic and genuine. Working with a top-name talent meant we had to plan effectively to maximise the shoot day and capture as much content as possible.

We were bullish about creating content specifically for select platforms from the outset. Our team produced widescreen commercials for YouTube pre-roll adverts and professionally shot vertical videos that would live organically on the Revolut channels. We also shot UGC-style content on a mobile device, letting Grace work in her own style while offering the full support of our production team, allowing us to generate content that was not only on message and brand-building but also authentic. Lastly, a suite of photography was created for all-purpose marketing. The result was an exhaustive suite of content with a headline influencer, captured across a single shoot day, that was purpose shot to maximise impact on the respective platforms.