YouTube – Cannes Lions Beach
The Project
Partnering with YouTube and Google at the Cannes Lions Festival, we brought their beach installation to life, producing daily highlight videos for YouTube, key events, and large screens. We portrayed every element of the installation and YouTube's voice through our creative filmmaking techniques.
Insight + Strategy
Our team worked to create a fun and dynamic edit emphasising the carnival atmosphere and social elements at play during the event while maintaining the established YouTube branding throughout the activation.